A lot of our clients that are planning to host a virtual conference, which involves sponsors or partners, ask us for ideas and best practices for how to package and sell sponsorships. Since the typical sponsorship includes a booth, let’s focus there. We’re trying to rethink the traditional virtual booth a bit, tweaking the model […]
Archive | Articles & Tip Sheets
Flash vs. HTML5 Webcasting
Since we introduced our HTML5 Webcasting Service, we’ve been inundated about questions concerning the difference between Flash and HTML5 from our clients and partners. Comparing the two is like comparing apples and oranges. The HTML5 specification has been around for a few years, and has recently picked up steam since Google, Microsoft and Apple announced the […]
Virtual Trade Show & Webcasting 2016 Benchmark Report
Posted 4:54 pm by CommuniqueAdmin & filed under Articles & Tip Sheets, Case Studies, Virtual Events, Webcasting
Virtual Trade Shows and Webcasts have become the single most important marketing tool to generate leads and drive new business. Following just a few best practices can make the difference between a huge success and a waste of time and resources. Comparing your virtual event performance against a set standard is key to see just […]
What is a Virtual Benefits Fair?
Why Companies Increasingly Use Virtual Benefits Fairs for Open Enrollment Employee education is one of the critical areas of benefits that can often perplex companies. According to a recent survey from Aflac, half of employees only spend 30 minutes or less making benefit selections during the open enrollment period each year. This means employers have […]
Virtual Trade Show Platform Reviews
How to Evaluate and Choose a Virtual Trade Show Platform As the host of a conference, whether it be physical or virtual, your brand reputation is on the line with both the attendees and sponsors. The old saying “’It takes years to build a good reputation, but you can lose it in a minute” certainly […]
Webcast Registration Best Practices
You’ve worked hard to create an awesome webinar, develop your pitch, and now you’re ready to deliver it to a big audience of hungry prospects or clients. The last thing you want is to be asking yourself, “Where are the hungry prospects?” That’s why we’ve created a list of best practices to consider when creating your […]
Virtual Trade Show Benefits
Virtual Trade Shows are quickly gaining popularity among exhibitors and event marketing professionals due to their relatively low cost and high rate of return. The ability to generate leads directly from your office without having to incur the cost of travel and lodging is appealing for many companies, which allows for a wider range of […]
What is a Hybrid Event?
A hybrid event is a trade show, seminar, conference or other meeting that combines a “live” in-person event at a physical location with a “virtual” online platform component for remote attendees. Traditional thinking has said that some events lend themselves better to a live format, while other communications are a better fit for delivery over […]
Meeting Trends for Event Professionals 2016
The events and meeting planning industry is constantly changing. The event planners job is to know what are the newest trends in order to provide the most ideal attendee and client experience possible. Top Meeting & Event Planning Trends 1. Attendee Engagement Marketing teams and product managers have long bought into the engagement game. They […]
How to Set Up and Host a Virtual Career Fair
Tips for Hosting Virtual Career Fairs Career fairs have long served as a way to attract and pre-screen a large number of potential job candidates at one time and in one place. But two factors have lessened their efficiency. First, the growing movement to seek out talent where it lives rather than being limited to […]
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